Benidorm prices that have gone up
The package hasn't got dearer in real terms. Almost everything around it has.
What has gone up
| Item | Then | Now | Source |
|---|---|---|---|
| Benidorm hotel room, average a night | about €95.80 (H1 2025) | €102.20 in H1 2026, up 6.7% | Hosbec/CaixaBank, Jun 2026 |
| Family meal with drinks, Costa Blanca | £34.83 in 2016 (about £56 today) | £92.60 | Post Office, 2016; Post Office, 2026; ONS |
| UK airport drop-off charge | about £5.30 in summer 2025 | about £7, up £1.70 | RAC, Oct 2026 |
| Cocktail at one bar | €7.50 in June | €10 in September 2026 | what holidaymakers told us, 2026 |
| Pint at one Old Town gastrobar | €3 | €4.50 (Apr 2025) | what holidaymakers told us, 2026 |
| Spirit and mixer at one bar | €7.50 with free olives | €8.50, olives now €1 (2026) | what holidaymakers told us, 2026 |
| Buffet at one restaurant, adult price | €14.95 (Dec 2022) | €17.50 (Aug 2023) | what holidaymakers told us, 2026 |
| Set menu at one restaurant | €16.50 | €21 after Covid | what holidaymakers told us, 2026 |
What hasn't
- The package itself. In today's money a Benidorm week still costs about a week of UK wages, as it did in 1976. Which?, Dec 2025; ONS Then and now.
- Sunbeds. About €6–8 a day on the beach. Benidorm Total, 2026
- A backstreet pint. Still €1.50–2.50 at happy hour away from the Strip. Benidorm Total, 2026
Dear Brenda
We listen. Each letter is built from many real comments on the same subject, combined so that nothing identifies anyone.
Dear Brenda, we've been coming for years and this was the first time we felt ripped off. Our cocktail went from €7.50 in June to €10 in September, our favourite pint from €3 to €4.50, and the olives that came free are now a euro. Is Benidorm still good value?
Long-time visitors, on prices
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A Benidorm holiday then and now: 1976 to 2026
A Benidorm week still costs a week's wages, as in 1976.
Sources
- Información: Hosbec/CaixaBank hotel rates, 30 Jun 2026
- Post Office Family Holiday Report 2026, Oct 2026
- Post Office Family Holiday Report 2016, 16 Jul 2016
- Auto Express: RAC airport drop-off charges, 15 Oct 2026
- Benidorm Total, prices 2026, 2026
- Benidorm.co.uk beaches guide: council sunbed price, set June 2022, Oct 2026
- Aqualandia prices, 20 Oct 2026
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Benidorm.co.uk is an independent guide. Hotel and tour links are affiliate links: we earn a commission if you book, at no extra cost to you, and it never changes what we recommend. Prices change; each table shows the date we checked it.